Our Story

 
The Bare Road is based on quality, texture and long-lasting staples that translate seasonally into the ultimate basics lifestyle brand. 

A relaxed yet refined line of basics and resort wear,  influenced by the Australian ocean paradise we call home. Founded and operated from the Northern Rivers coastal town of Byron Bay, The Bare Road is run by a small team of like minded individuals with genuine love for what we do. From a barefoot, sun-drenched heritage, our signature style has been seamlessly rendered into our label, representing an understated elegance for those who are true to themselves, who know their style, and wear it well.

We are The Bare Road.